General Antiques and Collectibles Spring Auction
Lot 41:
Description
C-15504
This vibrant Fatima Cigarettes sign features the brand’s iconic veiled woman flanked by a red Maltese cross and crescent moon, rendered in rich color against a yellow background. The imagery was part of a long-running ad campaign for Fatima, one of the leading brands of Turkish-blend cigarettes in early 20th-century America. Fatima was produced by the Liggett & Myers Tobacco Company beginning around 1870 and rose to prominence during the 1910s-1920s. Known for their exoticized branding and sophisticated appeal, Fatima advertisements often emphasized Eastern mystique as a marketing strategy aimed at upper-middle-class consumers.
Excellent color retention; minor spotting in the background and light wear to the wooden frame. Artwork has not been inspected outside the frame.
Frame: 16" H x 13" W Visible Print: 11" H x 8" W
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